Digital Media

We specialize in branding, SEO, social media marketing, digital marketing, and offline marketing for a wide range of clients mainly focusing on IT, e-commerce, and business services industries.

As a business’s we integrate our core CAPES values into everything that we do. This stands for Communication. Accountable, Positive, Effective and Self-aware.

A large following is great, but are they really relevant to what you do? Do they bring you a return? Social Media Marketing is the best way to communicate with your target audience.

Global Digital Partners Boosting Business Growth

  • Offering comprehensive services for your digital progress and expansion, our dedicated team of skilled developers and marketers employ strategic planning and deep insights, combined with extensive experience, to ensure project success and full customer satisfaction.

Influencer Marketing

As influencer marketing dominates social media discussions today, you need premier influencers to amplify your brand’s presence above the noise. This is precisely what top-tier Influencer Marketing agency services provide.

SEO

Redwire, a renowned digital marketing and SEO Agency globally, assists businesses in increasing their customer base and lead generation through cost-effective and innovative digital marketing strategies.

Search Engine Optimization is a continuous endeavor that maintains your brand’s visibility and keeps it top-of-mind for your customers. We collaborate closely with our clients to thoroughly understand their business and attract qualified organic traffic to their websites with well-crafted content optimized with pertinent keywords. Our expert SEO services position your brand prominently using comprehensive strategies, including keyword research and analysis, website optimization, content strategy, and more.

Highlights

  • We adopt a detailed method to precisely understand your business objectives and deliver results swiftly.
  •  Assess client needs and objectives to develop a fitting strategy.
  • Conduct an on-site audit to gauge current SEO performance.
  • Carry out keyword research based on the client’s brief and insights from the on-site audit.
  • Conduct thorough competitor analysis following keyword research.
  • Establish measurable objectives to assess campaign effectiveness.

App Store Optimization (ASO)

Boost Your App’s Visibility with ASO Services

If your business app struggles to reach its intended audience, optimizing it for its respective operating system platform is crucial.

While Search Engine Optimization (SEO) enhances your site’s organic search visibility, App Store Optimization (ASO) focuses on making your app more discoverable in App Store searches.

ASO involves activities that improve an app’s performance and visibility in an App Store. With millions of apps available and many similar to yours, optimization is vital to outrank competitors in search results. With the continuous addition of new apps, investing in ASO is essential to enhance your app’s discoverability.

Key Reasons for App Store Optimization:

• More than 7 million apps are available across major app stores like Google Play Store, iOS App Store, and others. • Approximately half of all app discoveries are made through app store searches, making optimization crucial for higher search result rankings. • Most users prefer organic over paid search results, highlighting the importance of ASO. • A proactive ASO strategy is necessary to increase visibility, improve discoverability, and boost organic downloads.

ASO not only enhances your app’s visibility but also aids in brand recognition and performance, encouraging more users to choose your app over others.

Ecommerce Marketing

Supercharge Your Online Store! Maximize Your Store’s Potential with Expert E-commerce Marketing Benefits of Our E-commerce Marketing Services:

  • Quadruple your online sales
  • Over a decade of experience in online and e-commerce marketing
  • Numerous successful e-commerce marketing projects completed
  • 150% increase in ROI
  • Certified e-commerce marketing experts

Understanding the Needs of Ecommerce Websites/Clients:

  • Website SEO Optimization
  • Multi-channel marketing management
  • Management of Google and Bing Merchant product feeds
  • Setup and management of marketplaces like Amazon, Flipkart, Myntra, Ajio, and eBay
  • Pay Per Click Management for e-commerce sites
  • Affiliate marketing management for e-commerce websites
  • Email Marketing Management, including promotional offers and discounts for subscribers.

Social Media Marketing (Facebook, Instagram, Twitter, LinkedIn)

As a leading social media marketing agency, we offer bespoke social media marketing and strategy services to keep your brand visible to your target audience in a non-intrusive way. Our campaigns are designed to align with your branding objectives, with customized packages to meet your needs. We offer both B2B and B2C social media marketing services to businesses of all sizes.

Our Social Media Marketing approach includes posts, stories, reels, campaigns, and leveraging current trends. We utilize ads and creative content effectively to drive traffic to your brand’s page, thereby increasing sales and customer engagement, including the use of the shop feature. Instagram, known for its high engagement levels, is currently the most effective advertising platform.

ORM – Online Reputation Management

Online reputation management is crucial in maintaining and enhancing your brand’s standing with customers. It involves managing online interactions, references, and feedback to reinforce your company’s message and increase customer confidence and profitability. A proactive and value-enhanced online presence is essential to convey a strong brand message.

Why Online Reputation Management (ORM) is Necessary:

In today’s digital age, information about a company is easily accessible online. The internet’s vast scope allows anyone to post opinions, making it challenging to control negative content. This is where maintaining a positive brand reputation becomes critical.

Proactive Online Reputation Management Enables You to:

Preserve Your Brand Image

Regardless of whether you operate a large corporation or a small shop, your online representation plays a crucial role in shaping your brand’s overall appeal. Online Reputation Management (ORM) is essential not only for maintaining a pristine image but also for enhancing relationships with current customers and potentially attracting new ones.

Encourage Positive Feedback

When considering a purchase, customers often look for reviews from others. Statistics show that nearly 90% of customers consult reviews before making a buying decision, and a quarter of shoppers hesitate to purchase if no reviews are present. Therefore, securing positive reviews is a fundamental aspect of Online Reputation Management.

Attract Prospective Customers

The initial information potential customers find about your business can greatly influence their decision to engage with you. Negative feedback can deter them, while positive reviews can draw them in. Managing these perceptions is crucial for attracting new business.

Boost Customer Loyalty and Lifetime Value

Keeping existing customers satisfied is far more cost-effective than acquiring new ones—up to six times cheaper, in fact. ORM plays a key role in demonstrating your commitment to customer satisfaction and fostering lasting relationships.

Enhance SEO Performance

Search engines consider user experience and brand reputation as key factors in SEO rankings. Negative portrayals can undermine consumer trust and impact your visibility in search results. Positive Google reviews, in particular, are significant for local and e-commerce SEO success. ORM integrates these elements to boost your SEO effectively.

Strategic Online Reputation Management

We apply the same care to managing our clients’ reputations as we do our own—addressing complaints and negative feedback across multiple platforms and creating positive narratives to protect your brand’s image.

  • Monitor customer sentiments across all digital platforms.
  • Advocate for your brand.
  • Address and resolve offensive content.
  • Manage your brand’s content on forums, review sites, and social channels.
  • Provide recommendations.
  • Implement PR strategies to popularize your brand.
  • Develop a comprehensive and insightful online brand profile.
  • Employ proactive strategies to respond to customer feedback

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